By Daniel Itai.
Harare, Zimbabwe. – (News of South)- Employers’ Association for Tourism and Safari Operators and the Hospitality Association of Zimbabwe have embraced the endorsement made by American based media company Bloomberg, which listed Zimbabwe amongst the top 24 destinations to visit in 2020.
Zimbabwe’s abundant wildlife and natural sites such as the Victoria Falls are some of the features that were cited by Bloomberg as to why one should visit the southern African country.
“This is a welcome development and a positive start to the New Year for us as an industry,” said Clement Mukwasi, president of the Employers’ Association for Tourism and Safari Operators.
Last year, Lonely Planet travel guide slated Zimbabwe on the third spot for the must-visit country in 2019.
According to the Zimbabwe Tourism Authority (ZTA)’s head of corporate affairs Godfrey Koti, international engagements helped in getting Zimbabwe into the must-visit list.
The international engagement programmes assisted in the increase of inflow of tourism. We went to Spain in January (2019), and to Asia in the Middle East with the minister directly as the tourism authority.
We were centering our engagements around openness of business in the country,” said koti.
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