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By Draxon Maloya

Leicester, UK: In a bid to preserve the African Heritage a major conference is set to address the growing concern over media ethics in Zimbabwe, where some journalists, bloggers, and YouTubers are compromising professional standards.

News of Athens South and Informer East Africa have organised a daylong “Media Ethics and Culture Conference,” aimed at promoting responsible digital media practices, scheduled for Saturday, September 27, at the Oak Centre in Leicester, United Kingdom.

According to renowned media experts, Her Royal Highness (HRH), Princess Eugene Majuru of Harare Kingdom and Dr. Julius Mbalutho the workshop will bring together a panel of experts to highlight on the best media ethics and cultural preservation seeking to counter the damaging effects of a digital landscape driven by likes, views, and followers.

“The conference aims to educate digital media users on professional standards and public protection, hence also open to all, and book authors are encouraged to sell or market their works at the event,” said HRH Princess Majuru.

She further hinted that she conference will provide a strong panel of speakers to tackle these issues and help create a more professional and responsible digital media environment.

“A key focus of the conference will be recognizing that African culture has been eroded by colonialism and is now being further challenged by Western trends, the organizers have included culture. The goal is to promote and preserve African cultural heritage, which is being erased as many strive to emulate Western cultures,” she added.

HRH Princess Eugene Majuru, is a Communication and Journalism, Media Ethics, and social justice expert, passionate about promoting African culture and traditions while Dr. Julius Mbalutho is an award-winning international journalist and media professional who has worked with the BBC World Service and mentored journalism students, promised to make this workshop a landmark event.

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